Brand Management 3rd Edition by Chernev (Paperback)

Innovative Strategies for Developing and Sustaining a Memorable Brand

Product Price

$59.95 $49.95

Product Review Score

4.55 out of 5 stars

59 reviews

Product Summary

Chernev's Brand Management 3rd Edition offers a comprehensive guide to building and maintaining a strong brand. With updated information on digital and social media, this paperback is a must-have for any business professional looking to enhance their brand management skills.

Order now at the lowest possible price

Loading...

When you order through these links, we may earn a commission at no additional cost to you.

Additional Product Details

  • Comprehensive guide to brand management
  • Written by experienced author
  • Updated 3rd edition
  • Covers both traditional and digital branding
  • Includes real-world case studies
  • Offers practical advice and frameworks
  • Suitable for students and professionals
  • Contains valuable insights and perspectives
  • Easy-to-read paperback format
  • Essential resource for brand strategy and marketing

Our Policies

Secure Checkout
Guaranteed safe & secure
Easy Returns
Fast & easy product returns
22 Branding Laws: Build a World-Class Product/Service

World-Class Branding Laws

Product Review Score

4.7 out of 5 stars

154 reviews

$4.17

Build a Brand Real Humans Love

Real Love Branding

Product Review Score

4.96 out of 5 stars

157 reviews

$14.99

Master Business Storytelling with Visual Narrative

Visual Business Storytelling Mastery

Product Review Score

4.34 out of 5 stars

92 reviews

$35.00 $27.84

Brand Aid: Quick Guide to Solve Branding Problems

Rapid Brand Aid Guide

Product Review Score

4.82 out of 5 stars

139 reviews

$10.90